So you’ve got a smelly car and can’t get the odor out? You need to start offering ozone odor removal utilizing an ozone generator machine so you can advertise yourself as an expert at odor removal.
What is Ozone Odor Removal?
People spend a lot of time in their cars. Sometimes they get smelly. Ozone Odor Removal is the equipment detailers use to remove those smells. The ozone machine creates negatively charged ions that attach to larger particles of the pollutants or odors and then catches them in it’s filter to be cleaned out later. It sounds like a simple procedure, but the equipment is expensive and the process is somewhat time-consuming since ozone equipment is left in the vehicle for several hours. Ozone generators are highly effective, state of the art machines that cleanse the air of pollutants and foul odors in vehicles.
Ozone Odor Removal Machine
An average sized Ozone Odor Removal Machine will run you anywhere from $400 to $750 or more. You can get cheaper one’s but they won’t necessarily hold up under the stress and use of a detail shop. The great thing about these units is that they really do work and the up sell is easy.
Ad Copy We Use
Here’s the ad copy we use when advertising the ozone machine, it spells out exactly what it does for you:
We are experts at odor removal! Our ozone odor removal system is the best in the area! This service is perfect when combined with an interior detail or a full premium detail. Our system will find the source of the odor problem and remove it through a steam cleaning and carpet extraction process. The Ozone Odor Removal equipment is then placed in your vehicle and any bacteria, mold, mildew or other odor causing element is neutralized. This is done by filling your passenger compartment, trunk, air ducts, heater and air conditioner with odor-killing ozone. This entire process takes between 4 or 5 hours, although we have had vehicles with odor problems that needed ozone working overnight.
On average you can usually talk your detail customer into adding an additional $50 to $80 or more onto your standard full detail charge. Their car stinks right now, so you’ve got a pretty motivated customer. I’m not saying to take advantage of the situation, but your customer needs to understand that if you make the investment in the equipment that will remove that odor, it’s going to cost them some money.
Offering Ozone Odor Removal at your shop will definitely be a great value added service that your customers will appreciate.
Check out our Auto Reconditioning Page for other value added services to increase your shop profits.
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